New York hasn’t just given the world attitude, grit, and skyline realness — it gave us Nasty Pig, the unapologetically queer fashion force that’s been turning heads, breaking rules, and celebrating sexual freedom for three fierce decades. And right now? They’re bringing that legacy to life with their boldest campaign yet: Real Nasty Pigs of New York.

But this isn’t your average glossy fashion shoot. Think of it as a love letter to queer authenticity, a glitter bomb of self-expression, and a powerful reminder that being yourself is the hottest look in town. Photographed by Nasty Pig’s art director and visionary lens-crafter Sam Waxman, the campaign features a dazzling roster of queer icons — spanning generations, genres, and identities — all living, loving, and strutting their truth in styles that reflect their own personalities.

From Broadway royalty like Billy Porter serving theatrical couture energy to beloved polymath Alan Cumming bringing effortless charm and fierce confidence, this cast is more than beautiful faces — they’re luminaries of queer cultural life.

And it doesn’t stop there. The campaign’s latest chapter expands the roster with fierce talents like Violet Chachki, avant-garde entertainer Luxx Noir London, activist legislator Brian Sims, style disruptors Griffin Maxwell Brooks, and the dazzling Estrada twins from Project Runway — because when it comes to queerness, more is more, darling.

But here’s the part that makes our hearts soar: beyond the leather, harnesses, and body-positive glam, this campaign channels purpose. Nasty Pig is using its platform to shine a spotlight on LGBTQ+ visibility and support — including fundraising efforts for the Ali Forney Center, a lifeline for homeless and at-risk queer youth.

Whether it’s celebrating kink and subculture roots, embracing unabashed sexuality, or honoring queer resilience and creativity, the Real Nasty Pigs of New York campaign isn’t just fashion — it’s a movement. A reminder that being “nasty,” in the best possible way, is about owning your story, your body, and your community — and maybe doing it in leather and jockstrap realness under the neon lights of Manhattan. (Nasty Pig)